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- Date Issued:
- 2004-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 2004-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 1996-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 1995-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 2000-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 2004-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Description:
- This is a case study of usage of two print media newspapers and magazines by secondary school teachers in an educational district of Nigeria. Using a survey design, the study found varying levels of significance of usage of the media for functional purposes, i.e. entertainment, personal identity, information, integration and social interaction.
- Date Issued:
- 1991-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Date Issued:
- 2004-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 2001-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Description:
- This paper directs its attention on information campaign effectiveness. It examines some theoretical and practical considerations that should be taken into account in planning and executing public englightenment campaigns in Nigeria and other developing countries and offers a multimedia model for more effective information campaigns in these areas. According to the model, well prepared and packaged information campaign messages should flow from the information campaign headquarters to the mass media and the interpersonal and group communication channels, and through these channels to the target audiences with continual monitoring and evaluation by campaign officials. The suggested model is diagramatically provided.
- Date Issued:
- 1986-06-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review