Search Constraints
« Previous |
11 - 14 of 14
|
Next »
Search Results
- Description:
- This paper examines the search for reliable sustainable development models and approaches. It is also a re-exploration of old but persistent questions in the development equation: What is the role of communication in the development process, and how can marketing strategies be integrated with other promotional methods to engender sustainable development? It shows that development communication literature is replete with research reports, models, case studies and "thought pieces" which demonsrate that communication and the mass media are vital components of the development process, especially at the awareness creation level and with integrated multimedia approaches. Some works point out that at the attitude, opinion and behaviour change levels, the effects of communication and the mass media may not be much. The employment of integrated marketing communications in sustainable development projects is recommended.
- Date Issued:
- 1995-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- In this paper, the authors argue that press freedom is a key element of democracy. They, however, contend that for the press to serve its meaningful role towards a country's sustainable development, it must be transparent, accountable and responsible. The authors draw extensively from research findings in Nigeria and Sierra Leone, which to them are adequately representative of the entire Sub-Saharan Africa region. The paper discusses at length some factors which affect sustainable development, as well as the performance of the press in the two countries. The conclusions made are that the press systems in both Nigeria and Sierra Leone are neither democratic nor do they serve the cause of ensuring sustainable development. A major weakness, the authors maintain, is the fact that the press in the two countries pay more attention to the outside world than to issues affecting their predominantly illiterate population.
- Date Issued:
- 1995-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- Discusses the relationship between development, social workers and the problems of rural disabled people in Zimbabwe.
- Date Issued:
- 1986-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Journal of Social Development in Africa
- Description:
- Poet and essayist Alison Swan talks about difficulties in writing in more than one genre, how she came to work with Jean Buescher in making the "Porch Swing," a handmade book, her vision on sustainable development, her daughter, her emotional links to Michigan, and projects in progress. Swan is interviewed by Stephanie Mathson of the Michigan State University Libraries. Part of the MSU Libraries' Michigan Writers Series.
- Date Issued:
- 2002-09-27T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- G. Robert Vincent Voice Library Collection