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- Description:
- Hodding Carter talks about lying and fudging the truth in government and journalism, on Town Meeting of the Air.
- Date Issued:
- 1979-10-10T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- G. Robert Vincent Voice Library Collection
- Description:
- President Bill Clinton hosts his first news conference in 11 months. Clinton answers questions about Kosovo, Chinese espionage, Hillary Clinton's political ambitions, the claims of Juanita Broderick, the George Stephanopoulus book, and about telling the truth.
- Date Issued:
- 1999-03-19T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- G. Robert Vincent Voice Library Collection
- Description:
- Testimonial has for long been one of the major techniques of executing television commercials. People considered celebrities often make huge sums of money from endorsing products or services. One area of interest in the employment of endorsers is their use in every day, cheap and widely available products. This study explored the consequences for credibility of the use of international, high-brow celebrities in endorsing these kinds of products. A sample of students of the Department of Mass Communication at the Anambra State University of Technology was used. Questionnaires measuring their attitudes towards the use of an international, sophisticated endorser on a currently running Lux commercial were administered. Results show that the use of such type of endorsement did not have any significant positive impact on perception and overall credibility of the endorsement. Interest, however, was discovered to be a major predisposing factor in the perception of the credibility of the endorser.
- Date Issued:
- 1991-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- Hodding Carter talks about lying and fudging the truth in government and journalism, on Town Meeting of the Air.
- Date Issued:
- 1979-10-10T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- G. Robert Vincent Voice Library Collection
- Description:
- President Bill Clinton hosts his first news conference in 11 months. Clinton answers questions about Kosovo, Chinese espionage, Hillary Clinton's political ambitions, the claims of Juanita Broderick, the George Stephanopoulus book, and about telling the truth.
- Date Issued:
- 1999-03-19T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- G. Robert Vincent Voice Library Collection
- Notes:
- Engraved t.p. with vignette. "Elizabeth; or, The exiles of Siberia ... from the French of Madame Cottin. To which is added The Indian cottage" has special t.p. and separate paging. Translations of Siant-Pierre's Paul et Virginie and La chaumieĢreindienne and Cottin's Elisabeth.
- Date Issued:
- 1865-01-01T00:00:00Z
- Data Provider:
- EYW
- Collection:
- Eloise Ramsey Collection of Literature for Young People
- Date Issued:
- [1830 TO 1839]
- Data Provider:
- Wayne State University. Libraries
- Collection:
- Eloise Ramsey Collection of Literature for Young People
- Date Issued:
- 1866-01-01T00:00:00Z
- Data Provider:
- Wayne State University. Libraries
- Collection:
- Eloise Ramsey Collection of Literature for Young People
- Date Issued:
- 1860-01-01T00:00:00Z
- Data Provider:
- Wayne State University. Libraries
- Collection:
- Eloise Ramsey Collection of Literature for Young People
- Date Issued:
- 1896-01-01T00:00:00Z
- Data Provider:
- Wayne State University. Libraries
- Collection:
- Eloise Ramsey Collection of Literature for Young People