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- Date Issued:
- 2001-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Description:
- This paper directs its attention on information campaign effectiveness. It examines some theoretical and practical considerations that should be taken into account in planning and executing public englightenment campaigns in Nigeria and other developing countries and offers a multimedia model for more effective information campaigns in these areas. According to the model, well prepared and packaged information campaign messages should flow from the information campaign headquarters to the mass media and the interpersonal and group communication channels, and through these channels to the target audiences with continual monitoring and evaluation by campaign officials. The suggested model is diagramatically provided.
- Date Issued:
- 1986-06-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Date Issued:
- 1997-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 1996-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 2000-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 2004-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 1996-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Description:
- Development policies in Nigeria have emphasised industrialisation leading to the neglect of agriculture. The oil boom of the 1970s worsened the neglect of the agricultural sector, while the oil glut of the 1980s made it mandatory to revamp the economy. The Structural Adjustment Programme was therefore adopted in 1986, and included a package to revamp the agricultural sector as an integral part of the programme. One of the objectives of the agricultural sector is the achievement of selfreliance in food production to eliminate food imports. The paper argues that if the objective of selfreliance in food production is to be achieved, rural women who produce and process a substantial part of Nigeria's food crops must become a target group for agricultural policies. They face constraints such as lack of or limited access to education, land, agricultural extension services, agricultural inputs, credit and appropriate technology. Policies b eradicate these constraints should be become an integral part of agricultural development programmes in Nigeria.
- Date Issued:
- 1991-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Journal of Social Development in Africa
- Date Issued:
- 1996-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review
- Date Issued:
- 1996-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Glendora Review