Michigan State University Libraries

Description:: Review of: Victor De Waal. The politics of reconciliation. Cape Town: David Philip, 1990
Date Issued:: 1991-01-01T00:00:00Z
Data Provider:: Michigan State University. Libraries
Collection:: Journal of Social Development in Africa

Description:: Review of: Roger Ballen. Cette Afrique-là. Paris: Poche Societe, 1997
Date Issued:: 1997-01-01T00:00:00Z
Data Provider:: Michigan State University. Libraries
Collection:: Glendora Books Supplement

Description:: This is a study on the global news flow controversy. It is a preliminary report of a case study of some selected American readers and journalists. The study was aimed at finding out if there is a general agreement between American journalists and their readers on the kind of African news that is important and interesting to American readers. The research method used was sample survey. An initial sample of 200 readers and 40 journalists were randomly selected for the study. Only 72 readers and 16 journalists completed and returned the questionnaire sent to them by mail. Four newspapers were included in the study. The study found, among other things, that most of the readers studied read foreign news, almost all the respondents read at least one of the articles about Africa in the newspapers included in the study. It also found that more than half of the journalists and readers agree that there is more news about disaster and politics than about other types of news. Although both the readers and journalists surveyed agree that the stories on development activities were important, the majority of them also agreed that such stories were not really interesting to them. The study is continuing.
Date Issued:: 1988-01-01T00:00:00Z
Data Provider:: Michigan State University. Libraries
Collection:: Africa Media Review

Description:: This paper examines the search for reliable sustainable development models and approaches. It is also a re-exploration of old but persistent questions in the development equation: What is the role of communication in the development process, and how can marketing strategies be integrated with other promotional methods to engender sustainable development? It shows that development communication literature is replete with research reports, models, case studies and "thought pieces" which demonsrate that communication and the mass media are vital components of the development process, especially at the awareness creation level and with integrated multimedia approaches. Some works point out that at the attitude, opinion and behaviour change levels, the effects of communication and the mass media may not be much. The employment of integrated marketing communications in sustainable development projects is recommended.
Date Issued:: 1995-01-01T00:00:00Z
Data Provider:: Michigan State University. Libraries
Collection:: Africa Media Review

Description:: This article is about social mobilisation as a development communication approach which enhances people's participation in social or development programmes or projects. It examines the concept and elements of social mobilisation and the extent to which social mobilisation has been applied to improve people's participation in the Botswana national literacy programme. The analysis of social mobilisation practice in Botswana has shown that when mobilised, people participate in large numbers in development programmes. For example, mobilisation activities which were mounted during a period of one year between when the programme started as an experiment and when it was officially launched as a national programme resulted in impressive participation statistics. Finally, the article suggests the application of both social mobilisation and a literacy approach that is amenable to social mobilisation, if Botswana is to eradicate or greatly reduce adult illiteracy by the year 2000.
Date Issued:: 1995-01-01T00:00:00Z
Data Provider:: Michigan State University. Libraries
Collection:: Africa Media Review

Description:: Review of: Nigel Roberts (ed). Agricultural extension in Africa. Washington DC: World Bank, 1989
Date Issued:: 1991-01-01T00:00:00Z
Data Provider:: Michigan State University. Libraries
Collection:: Journal of Social Development in Africa

Michigan State University Libraries 11326 items