Creator: Wrangler Jeans (Firm) / Institution: Wayne State University. Libraries / Format: clothing / Topic: Children's clothing - Institutions - Michigan Memories Search Results

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You searched for: Creator Wrangler Jeans (Firm) Institution Wayne State University. Libraries Format clothing Topic Children's clothing

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1. Denim Jacket, about 1973

Description:: Worn by the son of Elenore Lehmann Herkommer of Beverly Hills, Michigan, this is a great example of a young boy's waist-length jean jacket of the 1970s, when mass-produced rugged wear formerly reserved for the farm and ranch became fashionable casual wear among all social classes. Patches with a variety of images and slogans were a popular way of personalizing and adding visual interest to a piece, even if the wearer did not necessarily grasp their meanings (Schlitz, for example, was a popular brand of American beer, which a child would not normally know). The silver stars and personal name tag borrow from military fashion; the silver studs from motorcycle fashion.
Date Issued:: [1970 TO 1980]
Data Provider:: Wayne State University. Libraries and The Henry Ford
Collection:: Digital Dress Collection