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- Description:
- This study assesses the extent to which national Nigerian newspapers (5 of them government-owned and 4 privately-owned) are covering a government programme, Mass Mobilization for Self-Reliance, Social Justice and Economic Recovery, MAMSER, as a benchmark for determining the value orientation of these categories of newspaper ownership types and of Nigerian newspapers in general. It finds that newspaper ownership is an important factor influencing the performance of the press; government-owned newspapers are more inclined than than private ones to highlight cases of perceived 'success' of the MAMSER programme. But they are also less willing to report evidence of problems of the programme. It concludes that government press, more than private one, chooses to serve the limited interest of the government at the expense of the greater and long-range interests of the nations as a whole.
- Date Issued:
- 1988-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Date Issued:
- 1992-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- African nations are at the crossroads. Some of their economies are tottering, and on the brink of collapse while social, cultural and political structures are becoming weaker by the day. There is need for better management of Africa's resources. The article advances an argument that communication is critical in the empowerment of civil society. It points out that communication is a doubleedged blade that can either empower or disempower a civil society. The paper highlights key areas in which communication can empower a society. These are in the economic, cultural and political spheres. The effects of modern communication technology especially the internet and e-mail among others, which have radically transformed information dissemination system are discussed. It includes that African countries must take cognisance of the role of communication and harness it for their benefit.
- Date Issued:
- 1996-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Date Issued:
- 1992-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Date Issued:
- 1997-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- In the wake of accusations and counter-accusations between the West and developing nations over the unbalanced nature of information flow, communication researchers and policy formulation groups have, over the years, been enticed to make decisions based on empirical findings. In this paper, the author presents findings of a study conducted on four leading Nigerian newspapers over a one-year period. His conclusion is that the media in Africa are equally to blame for perpetrating a negative image of the continent, and that the continent can only benefit from a new and more equitable international communication order by re-examining her values. The paper warns that devoting undue attention to conflict, crime and disasters at the expense of the region's efforts, policies and programmes aimed at advancing the people's welfare, negates the very principle of balanced reporting which Africa so much craves for.
- Date Issued:
- 1995-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- The aim of the experiment is to determine whether radio can be used In Kenya in the same way as it is used in Zimbabwe in the Development Through Radio (DTR) project. In the Zimbabwean project, 10 to 20 women in each radio listening groups (RLG) gather once a week to listen to a DTR broadcast In their local language on development information for farmers; and to discuss the broadcast and raise issues to be addressed In future DTR programmes. The programmes are community-oriented and a limited number is produced by the women's groups. Preliminary results in Zimbabwe show positive affirmation of the RLGs as contributing to developmental needs of a specific community. The RLG, as it is being structured in Kenya, holds promise of being able to increase women's interest in and use of nutrition-related information in the selection and preparation of food for their families.
- Date Issued:
- 1993-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Date Issued:
- 1988-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- This article outlines some of the recurring issues in mass communication research. Starting with a discussion of the perennial problem of defining the field of mass communication research, the article reviews the administrative-critical debate or the 'ferment' in mass communication research, and puts forward new concepts which seem to suggest new directions in the field. It finally suggests ways in which African communication scholars might contribute to the on-going debates in the field.
- Date Issued:
- 1989-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- Health communication education has come to be appreciated as an important ingredient for the improvement of both an individual or a community's health status. This paper examines the substence of health communication education, its role in disease prevention and control, as well as the appropriate methodologies to adopt for greater effectiveness. The ultimate goal of this paper is to stimulate health communication education practitioners into coming up with ideas on how communication can be made to play a more effective role in effecting behaviourial change, and thus an overall improvement of people's health. Impediments to achieving this goal as well as known approaches that have been implemented with success are highlighted. Furthermore, the paper argues a case for the need to adopt a two-way approach in communicating health messages unlike the traditional system where the source was considered more important than the destination. The individual's needs, preferences and environment, argues the paper, count in determining the extent of success in a given health communication education campaign.
- Date Issued:
- 1995-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review