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- Description:
- This paper sets out to "spell out and critically analyze the role of research In development communication". After a brief discussion of the concept of development communication, the paper stresses the role of research in determining what Is desirable change in a people's perception of development. The paper zeroes in on the place of research In development communication In relation to the Liberian Rural Communication Network. The observations arising out of this case study are used to make some general recommendations for research In development communication
- Date Issued:
- 1988-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Date Issued:
- 1997-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- Bibliography of complete and in-progress research on topics covered by the current issue
- Date Issued:
- 1980-03-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Critical Arts
- Description:
- Review of essays in Journal of communication's special issue "Ferment in the field"
- Date Issued:
- 1985-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Critical Arts
- Description:
- This paper discusses the kind of mass communication research that is required in Africa. After a thorough review of the controversy between the adherents of the (American) administrative and (European) critical research schools, the author argues that as far as African mass communication research is concerned, the problem is not only that of conceptualization but also that of social research process and administration. The paper registers a general dissatisfaction with African social research based on foreign theoretical and methodological assumptions. It ends with a call for 'back to our roots', having outlined four major research agenda for African mass communication researchers.
- Date Issued:
- 1987-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- This paper makes a case for the study of organizational communication as essential to development communication. It briefly traces the history of development communication and how mass media became synonymous with development communication. The assumptions underlying mass media's pre-eminence is revisited in order to make a case for organizational communication in an African environment. In the later sections, it describes a model for the study of development systems and organizational communication components.
- Date Issued:
- 1995-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- This paper examines the role of communication training and research in integrated rural development. The author's major thesis is that if rural development communicators and workers in developing countries are inculcated with the right skills, they can utilize the rich potentials of modern and traditional communication to achieve rural development goals. He proposes an appropriate training programme for the kind of development communicators he envisages. He also suggests a research model that would facilitate the work of such communicators. His recommended training programme blends development theory and practice, development communication theory and practice, as well as information delivery strategies, techniques, evaluation and field work.
- Date Issued:
- 1987-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- A rejoinder to Carole Pearce's critique of the article of Leonard Bloom (vol 3 no 1,1988) entitled "Social science in Africa: problems and prospects".
- Date Issued:
- 1989-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Journal of Social Development in Africa
- Description:
- This article outlines some of the recurring issues in mass communication research. Starting with a discussion of the perennial problem of defining the field of mass communication research, the article reviews the administrative-critical debate or the 'ferment' in mass communication research, and puts forward new concepts which seem to suggest new directions in the field. It finally suggests ways in which African communication scholars might contribute to the on-going debates in the field.
- Date Issued:
- 1989-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- This contribution refers to the article of Leonard Bloom (vol 3 no 1,1988) entitled "Social science in Africa: problems and prospects". It is concerned with laying bear the pretensions of social scientists, arguing that social scientists cannot claim a privileged position with respect to practical skills, a special and separate body of scientific knowledge, or a clearly articulated role as social critic.
- Date Issued:
- 1989-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Journal of Social Development in Africa