Flexible flashlight pointed toward an electrical outlet

Flexible flashlight pointed toward an electrical outlet

Description:

Advertising photograph showing one of the many uses for a Flexible flashlight (also referred to as a snake light). View shows a specialty flashlight sitting on the floor and curled upward to point toward an exposed electric outlet. The cover and screw driver rest on the floor next to the flashlight. According to a Kalamazoo Gazette article dated February 23, 2003, page 129, Flex-Lite opened in 1947 when Roger Becker, who owned the Aeromotive Co., patented the original flexible flashlight as a minor part of his business. By 2003, the flashlights were sold worldwide. The photograph was taken for Bahlam and Boyles Advertising Company.

Collection: Ward Morgan Collection
Type: still image