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- Description:
- This article examines the type, objectives and availability of agricultural programmes on Nigerian television based on an examination of the social structure. Agricultural programmes were limited in focus, perspective and range of issues treated. The programmes were mainly concerned with the transfer of technology and ideas to the neglect of other crucial socio-structural issues. Because it has been difficult to get sponsors for agricultural programmes, unlike entertainment programmes which dominate the prime viewing hours, the policy of commercialisation is responsible for the lack of agricultural programmes on Nigerian television.
- Date Issued:
- 1993-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review
- Description:
- This articles examines viewer preference for two TV stations in Nigeria, ABS/TV and N.T.A., with the aim of determining the more preferred of the two stations, determining their programmes ratings, determining the viewers assessment of the TV stations on selected attributes and finding out the influence of their presenters on programmes preference. The study used the field survey and library review methods and tested four hypothesis. A sample of 500 viewers were studied; but the response rate was 63.6%. The study revealed that ABS-TV was the more preferred station. It was evaluated positively by the viewers on clarity
- Date Issued:
- 1988-01-01T00:00:00Z
- Data Provider:
- Michigan State University. Libraries
- Collection:
- Africa Media Review